🔒 Privacy Policy

1. Who We Are and How to Contact Us

ARB LANDSCAPING&GARDEN MAITENANCE LTD (company number 17212344), registered at 17 Heyscroft Road, Manchester, United Kingdom, M20 4XN, is the data controller responsible for personal data collected through the Singapore Food & Heritage website.

As data controller, we determine the purposes and means of processing your personal data. If you have any questions about this Privacy Policy, wish to exercise your rights, or have a data protection concern, please contact us:

• Post: ARB LANDSCAPING&GARDEN MAITENANCE LTD, 17 Heyscroft Road, Manchester, M20 4XN, United Kingdom
• WhatsApp: +44 7908 33150
• Online: Contact Us Page

2. What Personal Data We Collect

We may collect the following categories of personal data when you use our Website:

2.1 Information You Provide Directly

• Identity data: First name and last name
• Contact data: Email address and phone number
• Communication data: Messages you send through our contact form or via WhatsApp

2.2 Information Collected Automatically

• Technical data: IP address, browser type and version, operating system, time zone, referring URL
• Usage data: Pages visited, time spent on pages, links clicked, and general browsing behaviour on our Website
• Cookie data: Information stored by cookies as described in Section 6 below

2.3 Information from Third Parties

We do not currently purchase or receive personal data about you from third-party data brokers or other external sources.

3. How We Use Your Personal Data

We use your personal data for the following purposes, relying on the lawful bases indicated:

3.1 To Deliver the Free Guide (Contractual Performance / Legitimate Interest)

When you register to receive our free Singapore Food & Heritage guide, we use your name and email address to send you the guide and any directly related follow-up communications. This processing is based on the performance of a contract with you (i.e. providing what you requested) and our legitimate interest in delivering the service you asked for.

3.2 To Respond to Your Enquiries (Legitimate Interest)

When you contact us via our contact form or WhatsApp, we use your name, email address, phone number, and message content to respond to your enquiry. This is based on our legitimate interest in providing customer support and maintaining good communication with users of our Website.

3.3 To Improve Our Website (Legitimate Interest)

We use technical and usage data collected automatically to understand how our Website is used, identify errors, and improve the user experience. This processing is based on our legitimate interests in operating a well-functioning, relevant, and user-friendly Website.

3.4 To Comply with Legal Obligations (Legal Obligation)

We may process your personal data where necessary to comply with applicable laws, regulations, court orders, or requests from regulatory authorities.

3.5 Marketing (Consent)

We will only send you direct marketing communications (such as newsletters or further tourism content) if you have given explicit consent to receive such communications. You can withdraw your consent at any time by contacting us using the details in Section 1.

4. Who We Share Your Data With

We do not sell, rent, or trade your personal data with third parties for their own marketing purposes. We may share your data with:

• Service providers: Third-party companies that assist us in operating our Website and delivering our services (such as web hosting providers and email delivery services). These providers act as data processors and are bound by contractual obligations to process your data only on our instructions and in accordance with UK GDPR.
• Legal and regulatory authorities: Where required by law, regulation, or court order, or where necessary to protect the rights, property, or safety of ARB LANDSCAPING&GARDEN MAITENANCE LTD, our users, or others.
• Business transfers: In the event of a merger, acquisition, or sale of all or part of our business, personal data held by us may be transferred to the acquiring entity, subject to equivalent data protection safeguards.

5. International Data Transfers

Our Website and services are operated from the United Kingdom. If we transfer your personal data outside the UK or the European Economic Area (EEA), we will ensure that appropriate safeguards are in place, such as standard contractual clauses approved by the UK Information Commissioner's Office (ICO), to protect your data in accordance with UK GDPR.

6. Cookies

Our Website uses cookies — small text files placed on your device — to improve your browsing experience. We use the following types of cookies:

• Strictly necessary cookies: These cookies are essential for the Website to function and cannot be switched off. They include cookies that remember your cookie consent preference (stored in your browser's localStorage).
• Analytical cookies: These cookies help us understand how visitors interact with our Website by collecting anonymised information. They allow us to count visits and traffic sources so we can measure and improve Website performance.
• Functional cookies: These cookies enable enhanced functionality and personalisation, such as remembering your preferences.

You can control and/or delete cookies through your browser settings. Removing or blocking cookies may affect certain features of the Website. You can find more information about managing cookies at www.aboutcookies.org.

7. How Long We Keep Your Data

We retain your personal data only for as long as necessary for the purposes for which it was collected, taking into account our legal, accounting, and reporting obligations. Our general retention periods are:

• Contact form enquiries and lead registrations: Up to 24 months from the date of submission, unless you request earlier deletion.
• Technical and usage data: Up to 12 months, after which it is anonymised or deleted.
• Legal compliance records: As required by applicable law (typically up to 7 years for financial and contractual records).

8. Your Rights Under UK GDPR

As a data subject under UK GDPR, you have the following rights in relation to your personal data:

• Right of access: You have the right to request a copy of the personal data we hold about you.
• Right to rectification: You have the right to request that we correct any inaccurate or incomplete personal data we hold about you.
• Right to erasure ("right to be forgotten"): You have the right to request that we delete your personal data in certain circumstances.
• Right to restriction of processing: You have the right to request that we restrict the processing of your personal data in certain circumstances.
• Right to data portability: You have the right to receive your personal data in a structured, commonly used, machine-readable format and to have it transferred to another data controller where technically feasible.
• Right to object: You have the right to object to the processing of your personal data based on legitimate interests, including for direct marketing purposes.
• Rights related to automated decision-making: You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. We do not currently carry out such automated decision-making.
• Right to withdraw consent: Where we process your data based on your consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing before the withdrawal.

To exercise any of these rights, please contact us using the details provided in Section 1. We will respond to your request within one calendar month. We may need to verify your identity before processing your request.

9. Right to Lodge a Complaint

If you are unhappy with how we have handled your personal data, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO), the supervisory authority for data protection in the UK:

• Website: www.ico.org.uk
• Helpline: 0303 123 1113
• Address: Information Commissioner's Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF

We would, however, appreciate the opportunity to address your concerns directly before you approach the ICO, so please contact us in the first instance.

10. Security of Your Data

We have put in place appropriate technical and organisational measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed. We limit access to your personal data to those within our organisation who have a legitimate business need to access it. All personnel who handle personal data are trained on their data protection obligations.

While we take all reasonable steps to protect your data, no method of transmission over the internet or method of electronic storage is 100% secure. In the event of a data breach that is likely to result in a high risk to your rights and freedoms, we will notify you and the ICO in accordance with our legal obligations under UK GDPR.

11. Children's Privacy

Our Website is not directed at children under the age of 13. We do not knowingly collect personal data from children under 13 without verifiable parental consent. If you are a parent or guardian and believe we have collected personal data from your child without your consent, please contact us immediately and we will take steps to remove the information.

12. Links to Third-Party Websites

Our Website may contain links to third-party websites. This Privacy Policy applies only to our Website. We have no control over and are not responsible for the privacy practices of third-party websites. We encourage you to read the privacy policy of every website you visit.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. The "Last updated" date at the top of this page will be updated accordingly. We encourage you to review this Privacy Policy periodically. Continued use of the Website after changes are posted constitutes your acceptance of the revised policy.